Mike Taylor Photo Arts
  • Home
  • About
  • Contact

Comments welcomed and encouraged

Personal Brand Photography

1/26/2019

0 Comments

 

How important is the image you put out into the world for your personal brand?

I would suggest that the image you use to promote your brand is extremely important. It's right up there with the ability to breathe. In my opinion.

If you are anything but a recluse or a hobbit, you are probably communicating with other humans on a regular basis. Maybe communication itself is your business. Maybe you are a team leader or a manager of a large department. Everyday you communicate with any person anywhere, you are communicating your personal brand.

When your image is viewed in any form, you are communicating your personal brand. Viewers are forming an opinion about you whenever they see your image. You have no control over that. However you do have the ability to influence what they think of you, what opinion they form and consequently how they may react to meeting you face to face.

This is where a quality-driven photographer can make things go either positively or negatively in regards to the first impression your portrait creates. A talented photographer, who listens to the person in front of the camera will be able to bring out the authenticity required to get that amazing shot. The brand building portrait.
Now for some data.

On occasion I will take a few of the images that I have created and submit them to public opinion. I'll upload them to a polling site that shares them with the general public who then rate each image based upon  a specific criteria.  Usually I will let the poll run overnight to gather a decent number of votes, but other times just a few hours will be sufficient.

I recently did just that with these 3 portraits. You will see that each ranks fairly high in each of the 3 criteria. What this tells me is that what I am accomplishing with good photography, proper interaction with the client and constant practice is working for both myself and my clients.
Picture
Picture
Picture
Your personal brand can move your forward or keep you at a standstill. Your portrait is part of that brand. Consider your portrait as an investment in you. It can pay dividends but you have to invest wisely. Make this year the year to invest well in your personal brand with a quality portrait.
0 Comments



Leave a Reply.

    Mike Taylor

    Photo-Artist working a personal vision.

    Archives

    April 2022
    March 2022
    January 2022
    November 2021
    October 2021
    September 2021
    June 2021
    April 2021
    January 2021
    November 2020
    September 2020
    July 2020
    May 2020
    March 2020
    January 2020
    December 2019
    November 2019
    July 2019
    January 2019
    September 2018
    August 2018
    July 2018
    May 2018
    March 2018
    February 2018
    January 2018
    October 2017
    September 2017
    July 2017
    April 2017
    February 2017
    January 2017
    December 2016
    November 2016
    July 2016
    March 2016
    June 2015
    April 2015
    February 2015
    September 2014
    April 2014
    March 2014
    February 2014
    January 2014
    September 2013
    August 2013
    July 2013
    June 2013

    Meet me on Facebook

    Follow me to Instagram

    Categories

    All
    Book
    Book Publishing
    Branding
    Challenges
    Contest
    Equipment
    Experimenting
    Free Print
    Gallery Show
    Instruction
    Lighting
    Nikon Lens
    Personal Projects
    Peterborough
    Portraits
    Public Display
    Self Promotion
    Shooting A Job
    Social Media
    Spark Photo Festival
    Videos

    Great Book
    Picture
    For those of us interested in better marketing techniques, get this book.

    RSS Feed

    Book a Shoot
    Mike Taylor Photo Arts
    205Wilson Street
    Peterborough ON
    K9J 1S7 Canada

Powered by Create your own unique website with customizable templates.
  • Home
  • About
  • Contact