Comments welcomed and encouragedYesterday I was reminded of the importance for a business to use proper practices when uploading images to their business website.
Specifically when naming the image files. Since the almighty Google uses all the text on a page to do a search, and to decide what it presents in a query the file names also count. (as do the Alt text btw) For example, let's say you sell horse blankets. If your images are named something like: 455khorsered.jpg, this doesn't tell Google anything about the image and it is more likely to be ignored. If it was named: blanket-wool-red-striped--60-inch-horse.jpg, you are much more likely to have this listed as a result in a search. For a good part of the day, I combed through my website, specifically the "Product" page, and re-named a good number of my image files. From now on I will be much more attentive to such things. The competition is fierce and never-ending. Every bit of attention counts. If you have control of your website, you may want to take the necessary steps to improve it's performance. Even if it means simply changing the file names of your images. Comments are closed.
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Mike Taylor
Photo-Artist working a personal vision. Archives
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Mike Taylor Photo Arts
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ON
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